My Top Five Current Fashion Inspirations – Gyaru and Not

I’m a big proponent of doing your own style and look no matter what others think, but we’re all influenced and I thought I’d share my influences and how they make me strive for my own fashion voice. To paraphrase Beyonce: Who run da fashion? Girls!

All gyaru shop staff everywhere

Everywhere. Doing any style around gal or its fringes. No model will do the same for me as shop staff. I just love everyday girls who are so brand dedicated.


A collage of Liz Lisa shop staff from across Japan wearing their best Fall and Winter fashions of last year. So much hair envy.


Jouetie shop staff who are convincing me to buy that jacket and replicate the rest of that outfit. Must buy that jacket when I’m in Japan.

I will never stop admiring regular girls who go out and beautify themselves and strive for their brand.

Real girls on the street too when I’m in Japan or Gaijin gyaru online are also so inspiring for me.  Regular girls whose thighs may touch, wear an obvious looking wig, have acne or eyelash is eschew but they’re still holding down their style.  :heartcat:

Take a second. Stand up and handclap all the fabulous girls doing their style and being happy just like you do. Send some positive vibes.  :cheery:

We’ve just created a round of applause (cough*wakaflocka). :up:


Liz Lisa Shinjuku Alta shop staff Risato

Risato (李里) is #1 for me in terms of inspirations. Her hair is just amazing and she has such great make-up. Always looks polished as a shop staff from Shinjuku Alta Liz Lisa and she’s an LL Gal (core staff and models who win a yearly Liz Lisa competition) as well as lately showing up in Ageha recently.

Instead of listing off why I do, I thought I’d show you pictures from her blog: of exactly why I love her.



My reasoning is complete.

I am not a big anime fan but I do love her open nerdiness. It makes her seem a bit more everyday  :bow:



Look at her great Liz Lisa coordinate, too.

Isn’t her hair perfection? 60 extensions on top her regular volume. So much lovely hair.  :dotbow:

Her blog is one of those crappy crooz blogs that’s not desktop or larger quality pic friendly, but Shinjuku Alta Liz Lisa she blogs on and better pics of her:


Popteen Model – Ai Matsumoto aka Maapipi

I saw Popteen model Matsumoto Ai (まあぴぴ / 松本愛)in her montly diary page of February Popteen and finally saw off-duty model style that I wanted to love.



My thought when seeing this was “FINALLY!” Liz Lisa off time, gyaru hair worn like everyday gyaru wear it, pretty gel nails. So much of what I like and in a gyaru magazine. Instant-love. :loveword:

Sweet style gyaru lovers you know my pain. There is not one main magazine for us. Instead it’s a Popteen, Liz Lisa, Nuts, Vivi, Sweet, JJ mix to make the perfect one for our interests. So when something popped up of a whole page in my strike zone I was in love!




Her daily coordinates are definitely things I would wear. She works for Miauler Mew and wears a lot of Miauler Mew ( But she also wears a lot of sweet discount Spinns style and Liz Lisa.

Casual, soft, girly and sweet. Pretty much everything I want to wear.

Check out her blog for more great coordinates:


Murua Producer Momoko Ogihara

Even if my style has moved away from Murua because I’m on a no-black clothes diet, I still love Ogihara Momoko (荻原桃子). And I still wear a lot of my old Murua. Emoda’s mode often for me is a bit too Acne/Alexander Wang distilled mode, but Momoko’s is girly and playful yet still mode chic. I’ll be a Momoko fan forever. Her make-up is forever awesome as well.

momokoogihara-styleidol momokoogihara-styleidol2


Eyeliner on point. Recognize.

That cardigan is coming out in metallic pink and I can’t wait to buy it when I’m in Japan.

In love with her new blonde short locks too.


Manapyon – Kinji Shop Staff

Kinji shop staff in Harajuku and street snap style queen Manapyon (まなぴょん) has probably appeared on your tumblr roll. I think she’s probably the cutest human on the planet and I wish I had her body. I think everything about her is cute.



Cats on the internet currently battle Manapyon for cutest. #truefact


She’s always so girly and her twist on cult-party kei I really admire. She really inspires me to mix some cult party into my own style.

Lately she hasn’t blogged a lot ( she keeps her twitter active or you can just enjoy her appreciation blog


honorable mentions: Amo because she is the second cutest human (–amo/), Laguna Moon producer Nakaba Nao (, and Dazzlin Visual Press Takeda Mizuki (

Just reading talking about them inspires me. Now I just got to get rid of this cold and dress up more.  :korila:



  1. February 11, 2013 / 6:34 pm

    When I saw Momoko’s blonde hair, it was instant inspo.
    Literally taking that picture to the salon and saying “I want THIS”.

    Love this post!

    • Mitsu
      February 11, 2013 / 7:02 pm

      YES! She has the toner of gods. Dat ashyness! Love her ash hair colors lately so much!

  2. February 11, 2013 / 7:07 pm

    Murua’s designer has such great makeup, hair, everything! She’s a true inspiration *~*

    Love the blazer in the first picture!

    • Mitsu
      February 13, 2013 / 12:55 pm

      When I met her I spent most of the time staying at her perfect make-up. Nothing out of place. Everything strong yet lovely. So much skill!

  3. February 11, 2013 / 11:54 pm

    I like how you said that, although girls may not have the best face/body, because they hold to their style that we should give them props. Also, these girls are very inspirational! Thanks for the post :)

    • Mitsu
      February 13, 2013 / 12:54 pm

      It’s more like I don’t feel being gyaru is about being perfect or being pretty. I think it’s all about fashion and make-up and style. Sure they help our appearance, but I think magazines have skewed how people think actual other people look XD

    • Mitsu
      February 13, 2013 / 12:52 pm

      In blonde it’s my dream hair! She’s making me think about getting extensions so I can cheat my way into it. XD

  4. February 12, 2013 / 3:26 am

    I love Jouetie shop staff! They’re very patient..

    LOL @ the waka flocka reference

    • Mitsu
      February 13, 2013 / 12:52 pm

      hehehe glad someone enjoyed XD

      Jouetie shop staff are great, but I have yet to buy anything from Jouetie. I really need to this season, love their 90s influences.

  5. Lauren
    February 12, 2013 / 4:45 am

    I am currently on a no black clothes diet as well. It’s not going well. Justified black trousers coz they had flowers on. Have to say though I am LOVING the cream and brown palettes and that dusty pink of rienda=:loveword:
    Now if only I could find those in the UK… EVERYTHING IS NEON!

    • Mitsu
      February 13, 2013 / 12:51 pm

      Yay fellow no blackdiet girl XD

      Rienda I love so much, but I do wonder if I love them because their model unit is so gorgeous or their clothes. They make clothes perfect for pear-shaped bodies but as an apple it doesn’t often work on me.

  6. February 12, 2013 / 11:31 am

    Love all the inspiration you’ve placed here, it’s so nice to see all the different people with their different styles and how amazing they all look. I’m gonna slowly look through all the links you’ve listed down for inspiration

    • Mitsu
      February 13, 2013 / 12:49 pm

      They really inspire me, and I love how you’re evolving lately, your change is total inspo for me!

  7. February 12, 2013 / 2:48 pm

    Gah! They are all so cute! They really inspire me to be less lazy about my style! :D

    • Mitsu
      February 13, 2013 / 12:49 pm

      Agreed!! Says the girl still in gym clothes an hour after working out D:

  8. February 12, 2013 / 7:41 pm

    ahh~ i am also a big fan of maapipi lately♥
    i absolutely adore her!

    • Mitsu
      February 13, 2013 / 12:48 pm

      She’s awesome! I’m a bit bored of the rest of Popteen (but hey I’m no teen so it’s out of my strikezone kind of XD) but she really makes me happy :)

  9. February 13, 2013 / 1:12 am

    i also adore Ai’s style! and, Risato i think she should be model instead her style coordinates work very well and such inspiring! <3

    • Mitsu
      February 13, 2013 / 12:48 pm

      Risato is so pretty! I hope I can get her picture in a month because I find her very lovely. Her coordinates are so wonderful!

  10. Kayla
    February 13, 2013 / 10:23 am

    Is roma-gyaru the same as sweet gyaru? I think sweet gyaru descibes what kind I like.
    Pastels, neutrals, cute but casual is me. It’s sweet, right? I’m just confuzzled b/c I’ve never heard of sweet before this post.

    • Mitsu
      February 13, 2013 / 12:47 pm

      I think roma and himekaji and all those names are absolutely worthless. Over naming styles is very very very dated and traps people into being outdated overseas.

      Magazines which speak to the while audience only use a few terms:


      Occasionally they say Hime style in Popteen or Egg but usually they don’t Jesus Diamante kind of look, they mean cute and princessy such as Liz Lisa.

      This is a big pet peeve of mine in the overseas community, there’s an acceptance those outdated terms as law and don’t look at what the magazines and the brands have to say for themselves. Look at the magazines and see what they’re saying, they dictate fashion as much as brands, they should be the language controllers.

  11. February 14, 2013 / 12:00 am


    Also, the no-black diet has been a part of my life for a hot minute. I really want more color in my wardrobe, but I feel so derpy wearing colors. Plus, they introduce all sorts of coordinating conundrums that I’m not used to having to/too lazy to deal with.

  12. February 14, 2013 / 11:19 am

    I’m so glad you mentioned the normal girls on Japanese streets since it really isn’t all that you see on magazines and people need to realize it. Whenever I visit Japan I just love it how there are actually so many not a size 0 girls with acne and obvious looking wigs and they are still absolutely beautiful and inspiring.

    Also Jouetie love high five~~ I’m gonna buy Jouetie EVERYTHING this spring hahah

    And Manapyon definitely is the cutest ; ;

  13. A
    February 16, 2013 / 2:36 am

    Loving Momoko’s new hair. I just cut mine short- it feels great, and so versatile! There have always been lots of regular Japanese girls with short hair, but it seems like a lot of gyaru tend to think it’s not cute/sexy. Glad to see the bobs popularity has shown them that’s not necessarily true (and as a result at least one model in a magazine has short hair, the rest are long).

    Mitsu or other people knowledgable about hair- I can assume Momoko either blow dries or curls the ends in, but how does she keep these strands out and keep it fluffy like these pics (from her tumblr):

    It’s easy to lightly touch pieces to create the effect, but what product (hairspray, gel, wax?) would keep it fluffy and the pieces separate (not flattening into the hair as a whole)?

    • Mitsu
      February 19, 2013 / 12:36 am

      I would think blowout and volumizing mousse. Although my hair was never that one length that she has when I had it short so I can’t speak from experience.

  14. February 16, 2013 / 8:55 pm

    I love the brown clutch purse that girl is wearing the the very first picture, so cute! And oh my, the girl with the rose braids hair is amazingly beautiful! And what, 60 hair extensions? How do one remove them all after? lol

    • Mitsu
      February 19, 2013 / 12:35 am

      It’s pretty time consuming but easy to remove extensions. Salons will do it for free to 1000 yen / $12 usd in Japan. 60 is a pretty common amount. I’ve had anywhere between 40 and 80. I think her natural hair is pretty long which helps the volume.

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