Spiral Girl is one of my favorite brands and they’ve carried over their pop gal concept into this season mixing military. Spiral Girl doesn’t take itself too seriously and that translates well into their bold catalog.

SPIRAL GIRL details:
katakana: スパイラルガール
style: pop gal, trend
website: http://www.spiralgirl.jp/
webstore: http://store.roomy-s.jp/shop/spiralgirl
number of stores: 28 stores (3 in Tokyo) + 1 outlet + 1 store in Hawaii & 1 store in Taiwan
since: 2004
this season’s concept: None stated
what it’s really this season: Military and 90s grunge themes with bold red x olive combinations
model: Kiko Mizuhara 水原希子 (Vivi model)

Fall 2010 gyaru trends featured from Spiral Girl: chino pants, badges, nordic print, military, chunky knits, fuzzy black and white sweater, printed tights, olive, red, shoulder stole, brown leather x sheepskin, fur boots

Spiral Girl AW Catalog



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Last post we saw the good, the bad, and the OH HELL NO. :x Hopefully this post is the unicorn chaser for your soul if you felt a bit worried by Camping-Gyaru and Nordic Cabin Vacation Gyaru. :yayblush:

Spiral Girl

One of my favorite gal brands and also one of Tsubasa’s as well :heartsmile:

Key points: Lace up long boots, nordic prints, monster fur, oversized knit, khaki shorts

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Last of my Kobe pics! Thanks for all the lovely comments! I think there’s some good cheap gal shopping to be had in Kobe (in the covered mall to the right of the station) and in OPA. However as the 6th largest city it is limited in its gal activities. My friend and I even had a hard time finding a game center with purikura :^_^;;: But don’t like that stop you from galling yourself up and enjoying Kobe!

Most people just club in Osaka since it’s close. I think the problem with Osaka, Kyoto and Kobe being so close together (an hour away from each other or less), is that it dilutes all the concentration that a city like Tokyo has.

There is definite gal in Kobe, however don’t expect a Shibuya-like atmosphere.

Kobe Gal Services

However, smaller cities often have cheaper hair/nail/tanning places, so if you’re there for a while you might want to check out a deal.

A sign for Kobe gal hair salon Tomato

GAL HAIR EXTENSIONS

For example, in hot pepper salon ACHIEVE アチーブ is running an exte special for all-you-want (つけ放題) for 8800 yen (around $90.00). It’s near impossible to find exte hodai for under 10000 yen in Tokyo.

Here’s an example from their Hot Pepper site of their work :sparkle2:

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Character x gal brands are huge!! It used to not be that way until a sassy kitten named Hello Kitty decided to cuddle up with JSG and Delyle. Then poof Mickey, Betty Boop, Marvel characters, Snoopy, Usavich’s Rabbits and it’s blown up!

W*C decided to make its own mascot and you know how well that is doing (in case you don’t, it’s HUUUUUUGE!). :sparkle2: I am wondering if other brands will try to make their own in the future.

So far the brands involved with character goods are: w*c, ReDark, Vence, Spiral Girl, Lip Service, Glad News, JSG, Delyle, Ruvap, Moussy, LDS, LB-03, Love Boat, Liz Lisa Doll and Miia. :star2:

Let’s take a look at the character pieces happening for Spring!

JSG x Hello Kitty

Spring’s newest JSG parkas done as a collaboration of JSG, Popteen and Hello Kitty. Very hade.

Since I don’t talk about JSG a lot, I thought I’d discuss JSG while it’s a topic.

:star2:  JSG history and current state:

JSG stands for Japanese Super Girl, it started out in 2006 as being produced and designed by Kaoru Watanabe of late Egg magazine fame. Whether she still has creative control is unclear, but JSG continues to have a strong following with teenagers. It’s under the Credge brand which controls Lip Service, Valentine’s High, Minirdees, and men’s brand LaGust. JSG is going strong with 2 new branch openings this Spring in Shinsaibashi OPA (Osaka) and Kawaramachi OPA (Kyoto).

If you’re missing Kaoru, she’s recently begun to blog again about new mama-hood on her ameblog she continues to stay in the top 250 bloggers in the rankings despite being out of magazines. :sparkle2: Go Kaoru, go!

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