Spiral Girl is one of my favorite brands and they’ve carried over their pop gal concept into this season mixing military. Spiral Girl doesn’t take itself too seriously and that translates well into their bold catalog.
SPIRAL GIRL details:
style: pop gal, trend
number of stores: 28 stores (3 in Tokyo) + 1 outlet + 1 store in Hawaii & 1 store in Taiwan
this season’s concept: None stated
what it’s really this season: Military and 90s grunge themes with bold red x olive combinations
model: Kiko Mizuhara 水原希子 (Vivi model)
Fall 2010 gyaru trends featured from Spiral Girl: chino pants, badges, nordic print, military, chunky knits, fuzzy black and white sweater, printed tights, olive, red, shoulder stole, brown leather x sheepskin, fur boots